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      Pizza Customization Trends Shaping Today’s Menus
      Pizza Customization Trends Shaping Today’s Menus
      Customization continues to redefine the pizza landscape, as consumers seek menus that reflect their tastes, preferences and creativity. From sauce swapping and specialty crusts to bold toppings and regional twists, today’s pizza trends reward operators who embrace flexibility.
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      All the makings of a chicken caesar salad piled high on a deluxe sub roll that promises to satisfy any appetite.
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      Maple Waffle Chicken Tacos
      Switch up taco night with these sweet and savory Maple Waffle Chicken Tacos. Start with warm waffle flatbreads, then fill them with crispy breaded chicken. Drizzle with maple syrup and finish with a sprinkle of parsley for a fun, flavorful twist that’s as easy as it is delicious.
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      Add versatility to your menu and increase check size with high-quality, low-labor frozen drinks freshly blended to order. The sky is the limit with our ready-to-blend beverages – make them unique, make them colorful, make them your own signature sensations.
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      The feeling of comfort. The smell of home. The nostalgia of warm breads and rolls is universal. We offer a full spectrum of breads and rolls to meet the needs of your operation and the demands of your consumers, including proof and bake, no proof, parbaked, artisan parbaked and gluten free formats.
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      There’s always something to celebrate. Make memories with our labor-saving, ready-to-serve finished Allen® Iced Cakes and Finished Brownies — mouthwatering bakery quality desserts with both standard and specialized treats for all types of taste buds.
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      Make it your own. Our top quality Allen Uniced Cakes and Unfinished Brownies put the creativity in your hands with moist, consistent confections. Get creative with seasonal or cake-of-the-month decoration, or simply ice, slice and serve.
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      Say cheesecake. Whether it’s a creamy fruit-infused cheesecake or a decadent chocolate delight, we have the cheesecake variety your consumers crave. As a “top five” favorite dessert from coast-to-coast, sweet seekers shouldn’t be limited — so we offer everyone’s favorites including cream-style, baked and wet baked.
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      The full cookie spectrum. From traditional favorites like grandma used to bake, to premium consumer-favorite Christie Cookie Co.®, Jacqueline’s® gourmet and filled creations, specialty, everyday, value, pre-packaged and individually wrapped — in both dough and fully baked varieties — we have everyone’s favorite cookie.
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      Build donut desire. Glazed, filled, cake or twisted — consumers love the variety, so we provide you with just that. Available in the format that best suits your needs, we offer ready-to-finish, fully finished and dough solutions — including uniquely flavored Filled Dessert Donuts. Donut worry, we’ve got it all.
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      Small, light and bursting with indulgence. Our always attractive Eclairs and Crème Puffs come frozen for your convenience — filled or unfilled.
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      Born from cravings. Built for convenience. Farm Rich Appetizers draw consumers in with appetizing appeal and aroma, then keep them coming back with that crucial crunch and satisfying flavor. From bar favorites like cheese sticks and onion rings to healthier options like vegetable sticks and fruit sticks, these snacks will be a hit anywhere.
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      Calling french toast fanatics: We offer the delicious breakfast delicacy in finger-sized portions. These easy snacks are great for breakfast and brunch choices. Just heat them up, and let your consumer pick their dip of choice — syrup, honey or fruit.
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      The world is flat. Meet millennial demand for fresh, customizable and better-for-you options. Our flatbreads’ endless versatility, from globally inspired to traditional styles, makes them a favorite in ethnic street food and sandwich carrier markets alike. Each of our flatbreads arrives with boundless creative potential – no extra labor or expertise required.
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      Rich’s portfolio of Hispanic desserts and baked goods translates culture to cuisine. Our robust Hispanic dessert offerings span everything from tres leches and portioned desserts, to bakery items and traditional Rosca ring breads.
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      Delight in every bite. Why choose between ice cream and cake — when you can have both? Indulge without limits with our fully decorated ice cream cakes, cupcakes and ready-to-decorate ice cream cakes. Made with a rich, 12% butterfat ice cream, these desserts feature layers including cookie crumbs, moist cake or just pure ice cream goodness.
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      Everyone loves Bettercreme®. Your customers love Bettercreme® whipped icing because of its pleasant taste. You love it thanks to the superior yield that allows you to decorate twice as many treats as traditional buttercreme — and increase your bottom line. In pails or in convenient prefilled bags, Bettercreme® whipped icing is available in any color you can imagine. Let your artistry take flight.
    • JW Allen Icings, Finishers & Fillings
      Get a photo of this. Our icings, glazes and finishers not only add sweetness — they make your treats Instagram-worthy. Fruit and cream fillings give your cakes, donuts and baked delicacies a sweet upgrade. The possibilities are infinite.
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      Consistently cravable. Our JW Allen dessert mixes and bases provide the quality components you need to create delicious cakes, cookies, brownies, rolls and breads.
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      The art of indulgence. Our specialty desserts use only the most divine ingredients to create something to satisfy every sweet tooth. Stuffed cookies, brownie bars, bundt cakes, puddings, parfaits, truffles and more, all ready-to-eat. The only difficulty is in choosing.
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Breads & Rolls

The feeling of comfort. The smell of home. The nostalgia of warm breads and rolls is universal. We offer a full spectrum of breads and rolls to meet the needs of your operation and the demands of your consumers, including proof and bake, no proof, parbaked, artisan parbaked and gluten free formats.

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bake at home bread

CRAFTED WITH HOMEMADE CARE.

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Product Product
Code
Available
Online
Master Unit Size Case Pack Description
08862_list_image BOLILLO ROLL DOUGH #08862 3 OZ 168 Bolillo roll dough.
03319_list_image EXACT BAKE RETARDER TO OVEN WHITE BOLILLO ROLL DOUGH #03319 3 OZ 168 White bolillo roll, RTO formulas for ease and efficiency.
08511_list_image TELERA ROLL DOUGH #08511 3 OZ 170 White Telera roll, Retarder to Oven (RTO) formula for ease and efficiency.

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© 2026 Rich Products Corporation, All Rights Reserved.