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A FRESH LOOK FOR ALL YOUR FAVORITE BEVERAGE SOLUTIONS.

Rich’s Beverage Solutions

Freshly rebranded, upgraded packaging, same unbeatable performance.

Big things are happening at Rich’s Beverage Solutions and your beverage program is about to feel the difference. We’ve given our lineup a fresh new look with unified Beverage Solutions branding across the portfolio, and both Soft Whip Cold Foam and All-In-One Creamer just got a smarter screw cap packaging upgrade. And now even easier to use.

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BEVERAGES BUILD YOUR BOTTOM LINE.

Beverages aren’t just a menu item, they’re a growth engine. Consumers are drinking more, customizing more, and increasingly substituting beverages for food snacks. Every pour is an opportunity, and Rich’s has the solutions to help you capture it.
Rich Products Beverage Solutions

WANT TO BRAINSTORM BEVERAGES?

Our Culinarians and beverage experts are standing by to discuss how these products can elevate YOUR menu today.

INTRODUCING SOFT WHIP COLD FOAM’S BIGGEST UPGRADE YET.

Soft Whip Cold Foam

Rich’s Soft Whip Cold Foam, the light, pourable, social-starring cold foam that’s been transforming beverages, now comes in a more convenient format, designed with busy operations in mind.

What’s New:

New look. Same trusted performance.

Better in every way that matters to your team!

Soft Whip Cold Foam

SHAKE. POUR. REPEAT.

Soft Whip Cold Foam goes beyond specialty coffee. Layer it on cold brews, lemonades, refreshers, dirty sodas, cocktails, mocktails and more. If it’s in a cup, Soft Whip can make it better. And with three varieties to choose from, you can match any menu, any guest, any occasion.

YOUR ONE STOP BEVERAGE SHOP.

ALL-IN-ONE CREAMER

Perfect for: Dirty sodas, bubble teas, iced lattes, cocktails, mocktails, shakes and smoothies

All-In-One Creamer

The ultimate multi-functional beverage ingredient. Use Rich’s All-In-One Creamer as a beverage base, stir into coffees, blend into shakes and smoothies, or whip it into a foam. One SKU, endless applications, zero compromise on flavor.

All-In-One Creamer’s new smart screw cap design means you get the same versatile performance with easier handling.

57% – Consumers interested in global coffee and café cultures6

Rich's Beverage Solutions

MORE WAYS TO ELEVATE YOUR BEVERAGE PROGRAM!

ON TOP® WHIPPED TOPPING

Perfect for: Specialty coffees, hot cocoa, seasonal LTOs, dessert beverages, delivery orders and to-go programs

On Top Whipped Topping

Picture-perfect, super stable pre-whipped topping that takes any beverage over the top. Available in a spectrum of flavors and formats, On Top® Whipped Topping delivers the wow factor with the stability to back it up through every delivery journey, every to-go order, every time.

44% – Consumers who add whipped topping to cold or blended beverages8

F’REAL BY RICH’S®

Perfect for: Snacking occasions, breakfast dayparts, dessert beverages, and high-traffic frozen drink programs

f'real by Rich's

Shakes, smoothies, frappes and more, blended to perfection in less than a minute. With f’real by Rich’s®, you get the full package: the Blend n’ Serve Program for made-to-order drinks, and the Blend n’ Sip Program for a self-serve option that puts blending in consumers’ hands. Pre-filled cups mean no mess, no guesswork, and no wasted ingredients.

35% – Consumers who look forward to getting a limited-time non-alcoholic beverage from a particular restaurant each year9

Rich's Beverage Solutions

Looking for beverage inspiration?

Mix, match, and explore endless possibilities with our Beverage Wizard!

 

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1 – Technomic, C-Store Consumer Market Brief, Q1 2026
2 – Technomic Ignite Menu, Q2 2025
3 – Kinetic ‘Emergence’ Report, Q1 2025
4 – Datassential 2026
5 – NCA Fall 2025 National Coffee Data Trends
6 – Datassential “2025 Food, Flavor & Beverage Trends”
7 – Rich’s Functional Protein Research, 2025
8 – Foodservice IP Emerging Beverages in Foodservice 2026
9 – Datassential Non-Alcoholic Beverages Keynote 2025

MADE-TO-ORDER BEVERAGES

C-Store Newsletter

MADE-TO-ORDER BEVERAGES ARE MADE FOR C-STORES.

Made-to-order beverage concepts, from specialty coffees and cold brews to shakes and smoothies, are gaining popularity as morning must-haves, afternoon delights, and even on-the-go snacks – opening the door for c-stores to jump in on the action. Take advantage of these opportunities to enhance your beverage program!

SIMPLIFY YOUR MENU.

Reduced order times means increased customer throughput² (increased sales and profitability!). Optimize your beverage menu for clarity by including things like ingredients or a calorie count.

COFFEE ALL DAY LONG.

Coffee continues to transition from a morning staple to an all-day, customized beverage.³ Feature coffee at every daypart, with dessert-friendly and health-forward options in the mix!

BETTER FOR YOU BEVERAGES.

Consumers are looking for better-for-you alternatives, in the form of convenient snacks and beverages, like teas, smoothies, protein shakes and refreshers. Offer up plant-based options with Rich’s Oat Milk Soft Whip Cold Foam Pourable Topping.

CURATE CUSTOMIZATION.

Give your customers the option to customize their made-to-order beverages with LTO flavors and Instagrammable toppings that are easy to execute.

BUNDLE UP.

56% of consumers’ last snacks were accompanied with a beverage other than water.¹ Promote snacks and beverages together to increase purchase totals!

Explore Made-to-Order Beverage Solutions!

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Rich’s On Top Portfolio

Product Code Product Name Case Count Unit Weight Shelf Life
Code02559 Nameon top® original whipped topping, 12 16-oz bags Case/Pack12 Weight16 OZ Shelf Life540 DAYS
Code02090 Nameon top® sugar free whipped topping, 12 16-oz bags Case/Pack12 Weight16 OZ Shelf Life540 DAYS
Code10436 Nameon top® whipped topping mallow, 6 -16-oz bags Case/Pack6 Weight16 OZ Shelf Life540 DAYS

F’Real Smoothie & Shakes

Soft Whip Cold Foam Portfolio

Product Code Product Name Case Count Unit Weight Shelf Life
Code09229 Namesweet cream soft whip cold foam, 12 ct, 1.19 lb Case/Pack12 Weight1.19 LB Shelf Life540 DAYS
Code21801 Nameoat milk soft whip cold foam, 12 ct, 1.19 lb Case/Pack12 Weight1.19 LB Shelf Life365 DAYS

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¹SNAP! Datassential C-Store Keynote, 2023 
²QSR ‘Improving Customer Order Time Will Improve Your Bottom Line,’ Jan. 2024 
³Food Business News, ‘J.M. Smucker Keeping Pace with the Ever-Evolving Coffee Consumer,’ Jan. 2024

Sip into Spring

Fresh Flavors, New Formats, and the Rise of Refreshers

THE SHIFT TO LIGHTER, BRIGHTER INDULGENCE

Spring signals a clear shift in consumer and operator behavior – away from heavy, comfort-driven flavors and toward bright, fruit-forward and floral profiles that feel fresh and energizing. As one of the biggest windows for menu innovation, the season brings a surge of limited-time offerings built around flavors like strawberry, citrus, and botanicals, which over-index in spring compared to other times of year (Datassential Launches & Ratings FEB’25).

But this shift isn’t just about flavor – it’s about format. Refreshers are emerging as the ideal vehicle for delivering these seasonal profiles, translating them into lighter, more repeatable beverage occasions that align with growing demand for non-alcoholic options throughout the day (Datassential Keynotes: Non-Alcoholic Beverages DEC’25).

Why Refreshers Fit the Moment

28% of annual menu launches occur in spring, making it the most concentrated window for seasonal innovation.
More than 50% of consumers seek out non-alcoholic beverages that feel refreshing or functional.
Refreshers have grown +115% on beverage menus in the past four years and are projected to continue growing +62% over the next four years.

Datassential’s Spring Trends 2026
Datassential Keynotes: Non-Alcoholic Beverages DEC’25
Datassential Menu Trends YE DEC’25

These shifts highlight how refreshers are uniquely positioned to meet the moment – delivering seasonal flavor, functional appeal, and all-day drinkability in a single, flexible format.

FRESH FORMATS, EVERY OCCASIONS

Beverages are leading the shift toward lighter, more frequent indulgence, especially as refreshers evolve into versatile, format-flexible menu platforms. Lemonades, teas, sparkling drinks, and energy-based refreshers offer operators low-lift ways to introduce seasonal flavors in formats that feel both familiar and new.

Operators are using refreshers as a test-and-learn platform, layering in inclusions like fruit, boba, and flavored foams to create more dynamic, customizable drinks. This approach allows brands to experiment with new flavors and formats through limited-time offerings – driving novelty without adding operational complexity.

What to Know: SPRING FLAVORS DEFINE THE REFRESHER OPPORTUNITY

Flavor Seasonal Signal
Strawberry Core spring anchor that signals freshness and familiarity
Citrus Bright, clean flavors that reinforce refreshment
Lavender Floral note that elevates and differentiates
Mango Accessible tropical flavor that bridges seasons
Dragon Fruit Adds color, novelty, and visual appeal
Hibiscus Brings tartness and a functional, botanical cue
Green Tea Balances sweetness while adding perceived wellness benefits

Datassential Launches & Ratings FEB’25

OPERATOR EXAMPLE

Dunkin’ Refreshers

Dunkin’ leverages refreshers as an accessible, all-day beverage option with offerings like Strawberry Dragonfruit and Peach Passionfruit Refreshers made with green tea or lemonade bases. This approach highlights how familiar flavors paired with light functional cues can create approachable drinks that fit seamlessly into existing menus while appealing to a wide range of consumers.

Spring flavors skew bright, fruit-forward, and floral, creating a clear seasonal playbook that operators can consistently return to year after year. Refreshers translate these flavors into flexible formats – making it easy to layer in function, customization, and visual appeal without reinventing the menu.

 

BRING SEASONAL FLAVOR TO EVERY SIP

Refreshers are becoming a key platform for delivering seasonal flavor in beverage menus, offering operators a flexible way to introduce bright, fruit-forward and floral profiles. Lemonades, teas, sparkling beverages, and energy-based drinks create a foundation for layering in spring flavors while maintaining familiar, easy-to-execute formats.

Rich’s makes it easy to tap into this shift across beverage menus:

These builds give operators low-labor, high-impact ways to translate seasonal flavor into beverages – supporting repeat purchases while creating visually engaging menu moments.

OPERATOR EXAMPLE

Dutch Bros Rebel Refreshers

Dutch Bros expands the refresher concept through highly customizable energy drinks and teas, layering fruit flavors, syrups, and add-ins into bold, colorful beverages. Their menu showcases how operators can push refreshers beyond traditional formats—using customization and flavor stacking to create drinks that feel indulgent, personalized, and highly shareable.

WHAT’S NEXT? REFRESHERS EVOLVE A PLATFORM

Refreshers are moving beyond simple fruit drinks into fully customizable beverage platforms that blend flavor, function, and experience. As operators look to stand out during peak seasonal windows, beverages are becoming more dynamic—layering in inclusions, textures, and visual elements that make drinks feel more like an occasion than a utility.

This evolution is especially evident as non-alcoholic beverages continue to expand across dayparts, with operators using refreshers to deliver everything from energy boosts to better-for-you indulgence. Formats like sparkling refreshers, tea-based builds, and fruit-forward energy drinks are creating new ways to engage consumers with beverages that feel both functional and fun.

OPERATOR EXAMPLE

Starbucks Strawberry Acai Lemonade Refresher

From layered lemonades to tea-based refreshers with functional ingredients, beverages are becoming more than just a side offering – they’re a primary driver of innovation and engagement. Operators who treat refreshers as a flexible platform—rather than a single item—can continuously introduce new flavors, formats, and experiences that keep menus fresh and consumers coming back.

From layered lemonades to tea-based refreshers with functional ingredients, beverages are becoming more than just a side offering – they’re a primary driver of innovation and engagement. Operators who treat refreshers as a flexible platform—rather than a single item—can continuously introduce new flavors, formats, and experiences that keep menus fresh and consumers coming back.

 

PUT IT INTO ACTION

Refreshers give operators an easy way to keep menus feeling fresh—layering in seasonal flavors, functional cues, and new formats without reinventing the wheel. Leaning into this platform approach unlocks endless variation, turning simple beverages into high-impact menu drivers.

Build Out Your Beverage Menu

EXPLORE MORE BEVERAGE SOLUTIONS

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